2020 Trends eBook: What’s Next for Social in Travel & Tourism
In previous years, our annual trends e-book has included digital channels like search, display, video and voice. But what’s been made clear to us throughout 2019 is the 2020 travel marketing landscape will be dominated by social. Leaders like Facebook, Twitter, Instagram, Snapchat and YouTube have grown far beyond connecting friends and followers. These platforms are becoming the go-to source for news, entertainment, “TV” viewing and delivery of branded and advertising content.
We hope this eBook serves as a comprehensive guide to the most relevant social media platforms to help you discover which are best fit for your destination’s goals. With the right skills and tools combined with an informed up-to-date strategy, your destination is sure to flourish on social.
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Learn more about how we can help you adapt to the evolving marketing landscape and ramp up your efforts.
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November 20, 2024
2024 KTIA Annual Conference Recap
Kentucky is more than just bourbon and horses. The fine folks at Visit Northen Kentucky in conjunction with the Kentucky Tourism Industry Association showed that fact off in style last week at their annual conference. What were the top takeaways from the conference, we asked our man on the ground in Kentucky, Andrew Held, to help answer that question.
October 29, 2024
Key Takeaways from the 2024 Tennessee Governor’s Conference
We at Advance Travel & Tourism were honored to once again attend and sponsor the Tennessee Governor’s Conference on Hospitality & Tourism in Chattanooga. Because TNHTA and Chattanooga Tourism Co. put on such an insightful event, we wanted to share some of our key takeaways from the conference below.
October 24, 2024
Economic Impact & Advocacy Webinar
Econonomic Impact & Advocacy Webinar The impact of marketing isn’t always easy to measure, making destination marketers’ jobs difficult. Join Advance Travel and Tourism as we take a deeper look at how industry leaders are measuring the economic impact of their marketing efforts. This webinar recording looks at the impact of destination marketing while considering how [...]
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