The 2025 Sprout Social Index
Social media isn't just another channel for travel marketers—it’s the center of modern culture, a place where travelers discover their next adventure, make purchasing decisions, [...]
Standing Out in a Crowded Space
In a recent episode of Field Notes, host Eric sat down with Kyle Stichtenoth, Senior Director of Digital Sales and Strategy at Advanced Travel [...]
A Beginner’s Guide to the AI Galaxy
Following our podcast conversation with Mike Yates, let's explore some essential AI tools, particularly for those new to the technology. Before diving into specific tools, [...]
Dexterity Over Literacy in AI
In our latest episode of Field Notes, we talked with Mike Yates, Senior Product Designer at the Reinvention Lab inside of Teach for America. [...]
The Economic Impact of a Click
In the travel and tourism industry, a simple click can set off a chain reaction with significant economic implications. Whether it’s clicking on an ad, a “book now” button, or a link to download a visitor guide, each click represents a potential transaction, a data point, and a step in the traveler’s journey.
2024 Destinations Florida Annual Meeting
We want to be your partner through it all, which is why attending events like the Destinations Florida Annual Meeting is so imperative to us. In December 2024, Adrianne Glass and Laura English traveled to historic Ybor City to meet with some of Florida's finest.