Video Marketing Playbook
Investing marketing dollars in video is nothing new. Digital video ad spending increased dramatically from 2017 to 2018, and those numbers are only expected to continue to increase through 2021.
Add to that an increase in video content being consumed – with 36% of users consuming video content daily and 50% consuming video at least once a week – and the case for a bigger, better video strategy is without question.
Trying to figure out how to get in the game? Download our Video Marketing Playbook for insights on the latest video marketing trends and strategies.
Learn more about how we can help you adapt to the evolving marketing landscape and ramp up your efforts.
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November 20, 2024
2024 KTIA Annual Conference Recap
Kentucky is more than just bourbon and horses. The fine folks at Visit Northen Kentucky in conjunction with the Kentucky Tourism Industry Association showed that fact off in style last week at their annual conference. What were the top takeaways from the conference, we asked our man on the ground in Kentucky, Andrew Held, to help answer that question.
October 29, 2024
Key Takeaways from the 2024 Tennessee Governor’s Conference
We at Advance Travel & Tourism were honored to once again attend and sponsor the Tennessee Governor’s Conference on Hospitality & Tourism in Chattanooga. Because TNHTA and Chattanooga Tourism Co. put on such an insightful event, we wanted to share some of our key takeaways from the conference below.
October 24, 2024
Economic Impact & Advocacy Webinar
Econonomic Impact & Advocacy Webinar The impact of marketing isn’t always easy to measure, making destination marketers’ jobs difficult. Join Advance Travel and Tourism as we take a deeper look at how industry leaders are measuring the economic impact of their marketing efforts. This webinar recording looks at the impact of destination marketing while considering how [...]
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