We Will Travel Again: What Travel Marketers Should Do Today to be Successful Post-Crisis
COVID-19 is here and for most of us, we’ve thrown our carefully planned 2020 marketing playbook out the window. With some drive and determination, the timing has never been better to position our brands, destinations and attractions for success when this crisis is over. How will you respond?
Download our latest ebook and learn about the 4 phases of the recovery, key indicators you need to watch to adjust your messaging and where and how to target as we move the recovery.
Join Joseph Dabbs, Jacquelyn Blackwell, Ray Hydrick and Bart Thau as they walk through the 4 phases of the recovery, share case studies of national and regional clients and lead you through a timely discussion on how to speak to local and feeder markets with the right messages at the right time. Watch now!
Learn more about how we can help you adapt to the evolving marketing landscape and ramp up your efforts.
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March 11, 2025
The 2025 Sprout Social Index
Social media isn't just another channel for travel marketers—it’s the center of modern culture, a place where travelers discover their next adventure, make purchasing decisions, and even seek customer support. The 2025 Sprout Social Index™ reveals valuable insights about what consumers really want from brands on social media, offering travel marketers a clear roadmap for staying relevant and impactful. Social is the [...]
February 24, 2025
Standing Out in a Crowded Space
In a recent episode of Field Notes, host Eric sat down with Kyle Stichtenoth, Senior Director of Digital Sales and Strategy at Advanced Travel and Tourism, to explore the evolving landscape of travel marketing. With 15 years of industry experience, Stichtenoth offered valuable insights into how destinations can adapt to changing traveler behaviors and emerging technologies. The conversation kicked off with [...]
February 20, 2025
A Beginner’s Guide to the AI Galaxy
Following our podcast conversation with Mike Yates, let's explore some essential AI tools, particularly for those new to the technology. Before diving into specific tools, let's understand how to effectively communicate with AI through prompts – the instructions, questions, or statements we give to AI systems. OpenAI's president Greg Brockman outlines a four-step framework for creating effective prompts: 1. Define your goal [...]
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